Hey!

I’m William 👋🏻

I helped build Estrid into one of Europe’s best-loved razor brands.

Now I’m fortunate to work with a handful of founders building brilliant companies around products with a little magic.

Black and white portrait of a smiling man with short hair, wearing a zip-up sweater over a shirt.
Black and white portrait of a smiling man with short hair, wearing a zip-up sweater over a shirt.